Payment in the Internet is made with the use of the same card (Visa, Mastercard, Maestro) as in an ordinary shop. In case of card transactions, you may obtain conversion on the level of even 93 percent (PayU data relating to card transactions in Czechia and Poland in 2016)
Cyclical debiting of payment cards. First, the customer leaves the data of their card and then, the payments are collected from them automatically. On the other hand, you receive the due amount for the subscription services in a timely manner.
It allows for sending of an e-mail with a link to payment to the customer in order to confirm the order, to notify or to remind of the transaction. The payment method may also be used as an additional marketing tool. You decide on the form of the message.
Thanks to cooperation of Google and PayU, the users of the telephones with Android system may realise online payments in the same simple manner as in the stationary shops: touching an icon on the screen of their mobile devices with their finger.